In this episode Ian interviews Ana Thorsdottir, Head of Business Development and Partnerships EMEA for Tagger Media. Tagger is a data driven influencer marketing platform allowing brands and retailers to effectively and efficiently find the most relevant influencers...
Have you joined Houseparty yet? Whilst not a totally new app, the lockdown has seen Houseparty rocket to be the most talked about social platform, and not just amongst kids, but by their parents too! It’s success lies in it’s simplicity, and the ability to...
In this first episode Ian interviews Laura Edwards, co-founder of The Viral Group, one of the leading social influencer talent agencies. They discuss a wide range of topics including how brands and retailers can work on a campaign together to some of the new and...
School lessons on YouTube! If like me you have kids and are wondering what on earth you will do with them over the next few months, it’s worth knowing that YouTube has just launched Learn@Home, a YouTube Learning hub filled with recommended educational channels,...
Lessons from China The Harvard Business Review has details of how Chinese companies responded to the Coronavirus. In particular, person-to-person and bricks-and-mortar retail were severely restricted in affected regions. Agile Chinese enterprises rapidly redeployed...
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